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Who do you see as McDonald’s biggest emerging competitor?

1. McDonalds case study

Why do you think McDonald’s lost its focus in the early 2000’s? 200 words with in-text citation and references

2. McDonald’s case study

As CEO of McDonald’s, based on the case and your experience, how would you improve operations in McDonald’s stores in the future? Who do you see as McDonald’s biggest emerging competitor and can McDonald’s improve by looking at their management strategy? 250 words with in-text citation and references

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