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Communications and Media Assignment | Essay Help Services

Assignment: Most celebrities, organizations, and government officials use Twitter to release information and capture the attention of their followers. Analyze and explain a tweet from a public figure/brand that became a PR crisis. What is their public image now? Discuss how a brand can successfully use Twitter for building brand awareness and loyalty. For additional details, please refer to the Short Paper Rubric document.6-1 COM 657 Short Paper Rubric

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