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Provide alternative strategies that the advertisers could have used in order to develop a more sound and persuasive argument.

Fallacies and Errors in Sound Reasoning

  • Use the Internet to locate at least two (2) advertisements that exhibit any of the following fallacies: equivocation, false authority, ad hominem, appeal to ignorance, or bandwagon. Post the videos in the discussion. Next, identify the fallacy used in the selected advertisements, discuss the primary reasons why you believe that the advertisers have used the fallacy in question, and examine whether or not their use of this type of fallacy is effective.
  • From part 1 of this discussion, consider alternate strategies that the advertisers could have used in order to develop a more sound and persuasive argument. Explain the main reasons why you believe consumers ignore these errors in reasoning.

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