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Multiculturalism and Managing Cross-Cultural Communication

Multiculturalism in Global Businesses

synthesis essay

Using APA style, prepare a 500-600-word synthesis paper following these guidelines.

  • First, select a focal point based on the three case studies we have read this semester (From Regional Star to Global Leader, L’Oreal Multiculturalism, and Managing Cross-Cultural Communication).
  • Construct a thesis that makes a claim about this focal point.
  • Support your thesis with evidence from at least 2 of the 3 sources, integrating their material with your commentary. Avoid too much summary – include only enough to explain your ideas.
  • Include the major components of an academic paper, including an introduction (with a thesis statement), a body (with topic sentences for each paragraph), and a conclusion. Paragraphs should be coherent and demonstrate unity.
  • Avoid plagiarism by paraphrasing and quoting the sources appropriately with proper APA in-text and reference citations. Remember that a sentence cannot consist of just a direct quotation (use attributive phrases/reporting verbs).
  • Drawing from feedback from previous assignments, edit your paper carefully.

Your essay will be graded on the following:

  • Essay structure: introduction, body, thesis statement, and conclusion (2 points)
  • Paragraph structure: Topic sentences, support, conclusion, coherence, and unity (2 points)
  • Evidence of proper integration of relevant sources (2 points)
  • Ability to summarize and synthesize sources (2 points)
  • Depth and originality of ideas (2 points)
  • Appropriate grammar, vocabulary, and mechanics (2 points)
  • Use of APA (2 points)


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