What are some culture behaviors that marketers try to exploit today?

Class: Why is the study and understanding of cultural variances so vitally important to marketers? What are some culture behaviors that marketers try to exploit today?

Class: Can you recall a recent purchase where peer influence played a key role? What was the product or service, and who helped you make your decision?

Class: How have marketers changed their advertising messages over the years in regards to changing dress codes and behavior? What suggestions for improvement do you have?

Solution:

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